Article Highlights
Sacramento Regional Transit released evaluation score sheets showing why Masabi outscored Cubic and Kuba among short-listed vendor vying for a SaaS ticketing contract with the agency.
• Table: Summary of evaluation results for SacRT contract
• Pie Chart: Breakdown of fare payments methods, Aug. 2025
• Document: Examples of evaluation score sheets, Sept. 2024
• SacRT (Sacramento)
• Masabi
• Cubic
• Kuba
• Scheidt & Bachmann
• PRT (Pittsburgh)
• NEORide (Ohio)
• BC Transit (Brit. Columbia)
• MCTS (Milwaukee)
UK-based Masabi won the transit ticketing contract with Sacramento Regional Transit in part because of its ability to integrate with other vendors and third-party apps and to enable regional ticketing.
That’s according to evaluators for the agency, who scored Masabi over U.S.-based Cubic Transportation Systems, UK-based Kuba and three other vendors late last year, according to evaluation sheets obtained by Mobility Payments. (See table below.) The SacRT board approved the contract with Masasbi in late April of this year.
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